The Tata Curvv EV: As an automotive enthusiast, I’ve always been excited about new cars that push the boundaries of design, technology, and sustainability. When I first heard about the Tata Curvv EV, I was intrigued by its bold promise to redefine the electric vehicle (EV) segment in India. Launched on August 7, 2024, the Tata Curvv EV is not just another electric car; it’s India’s first SUV coupe, blending the ruggedness of an SUV with the sleek elegance of a coupe. In this blog, I’ll take you through my detailed exploration of the Tata Curvv EV, covering its design, features, performance, safety, pricing, and more. By the end, you’ll understand why the Tata Curvv EV is creating such a buzz in the Indian automotive market.
What Makes the Tata Curvv EV Stand Out?
The Tata Curvv EV is a game-changer in the compact SUV segment. Unlike traditional boxy SUVs, the Tata Curvv EV introduces a unique coupe-SUV design, a style previously seen only in premium luxury vehicles. This bold design choice sets the Tata Curvv EV apart from competitors like the MG ZS EV, Hyundai Creta EV, and Mahindra BE 6. Built on Tata’s advanced acti.ev architecture, the Tata Curvv EV combines style, performance, and eco-friendly technology, making it a top choice for modern buyers.
When I first saw the Tata Curvv EV, its striking exterior caught my eye. The sleek sloping roofline, flush door handles, and connected LED DRLs give it a futuristic look that turns heads on the road. The Tata Curvv EV is not just about aesthetics; it’s packed with cutting-edge features and robust performance, which I’ll dive into shortly. For now, let’s explore the design that makes the Tata Curvv EV a standout in its segment.
Design and Aesthetics of the Tata Curvv EV
The design of the Tata Curvv EV is where it truly shines. Tata Motors has taken inspiration from its ‘Digital’ design language, first showcased in the Tata Curvv EV concept in April 2022. The production model stays true to this vision, with a bold front fascia featuring a full-width LED lightbar and sleek LED projector headlamps. The Tata Curvv EV has a strong road presence, thanks to its flared wheel arches and 18-inch alloy wheels with aero inserts, which enhance both style and aerodynamic efficiency.
The side profile of the Tata Curvv EV is where the coupe element comes into play. The sloping roofline gives it a sporty silhouette, while the flush door handles add a touch of sophistication. I noticed that the Tata Curvv EV balances ruggedness and elegance perfectly, making it appealing to both adventure seekers and urban drivers. The rear design is equally impressive, with connected LED taillights, a high boot line, and a well-shaped bumper that completes the modern look.
Inside, the Tata Curvv EV offers a premium cabin that feels like a step above its sibling, the Nexon EV. The dashboard features a 12.3-inch touchscreen infotainment system by Harman, paired with a 10.25-inch digital driver’s display. The light-colored cabin, with white and grey tones, elev and ventilated front seats, and a panoramic sunroof with ambient lighting create a luxurious ambiance. However, I did notice that the rear visibility is slightly restrictive due to the small rear glass, a common trait in coupe designs. Despite this, the Tata Curvv EV offers a spacious 500-liter boot and a frunk for additional storage, making it practical for family trips.
Performance and Powertrain of the Tata Curvv EV
When it comes to performance, the Tata Curvv EV doesn’t disappoint. It’s available with two battery pack options: a 45 kWh pack producing 148 bhp and a 55 kWh pack delivering 165 bhp. Both variants feature a single front-mounted liquid-cooled motor, offering a 0-100 km/h sprint in just 8.6 seconds and a top speed of 160 km/h. I was impressed by the Tata Curvv EV’s ability to handle both city traffic and highway drives with ease.
The Tata Curvv EV offers a claimed range of 502 km for the 45 kWh variant and up to 585 km for the 55 kWh variant, as per the Modified Indian Drive Cycle (MIDC). In real-world conditions, tests have shown the Tata Curvv EV delivers around 350 km for the 45 kWh model and 425 km for the 55 kWh model. This makes the Tata Curvv EV an excellent choice for long-distance travel, especially with its fast-charging capability. Using a 70 kW DC fast charger, the Tata Curvv EV can gain 150 km of range in just 15 minutes, while a full charge (10-80%) takes about 40 minutes. For home charging, a 7.2 kW AC charger takes 6.5 hours for the 45 kWh model and 7.9 hours for the 55 kWh model.
What I love about the Tata Curvv EV is its versatility. It offers three drive modes—Eco, City, and Sport—along with multiple regenerative braking modes that can be adjusted via paddle shifters. This allows me to tailor the driving experience to my preferences, whether I want to save battery or enjoy a spirited drive. The Tata Curvv EV also supports Vehicle-to-Vehicle (V2V) and Vehicle-to-Load (V2L) charging, turning it into a mobile power hub for camping or emergencies.
Features That Make the Tata Curvv EV Special
The Tata Curvv EV is loaded with features that make every drive enjoyable and convenient. The 12.3-inch touchscreen supports wireless Android Auto and Apple CarPlay, ensuring seamless connectivity. The iRA.ev connected car app is a standout, offering real-time access to over 9,000 chargers across India, making range anxiety a thing of the past. I found the Tata Curvv EV’s voice-activated panoramic sunroof, powered tailgate with gesture control, and multi-color ambient lighting to be delightful additions that enhance the driving experience.
For music lovers, the Tata Curvv EV comes with a 320W JBL sound system with nine speakers, including a subwoofer, delivering crystal-clear audio. The four-spoke steering wheel with an illuminated Tata logo adds a premium touch, while the cooled glovebox and wireless charger cater to practical needs. The Tata Curvv EV also offers multiple voice assistants, including Alexa, Siri, and Google Assistant, making it a tech-savvy companion.
Safety First with the Tata Curvv EV
Safety is a key focus for Tata Motors, and the Tata Curvv EV lives up to the brand’s reputation. It has earned a 5-star Bharat NCAP rating for both adult and child occupant protection, giving me confidence in its build quality. The Tata Curvv EV comes with six airbags, electronic stability control (ESC), traction control, and ISOFIX mounts as standard across all variants. The Level 2 ADAS suite, with 20 features like adaptive cruise control, blind spot monitoring, and forward collision warning, makes the Tata Curvv EV one of the safest EVs in its class.
I was particularly impressed by the Tata Curvv EV’s all-wheel disc brakes, electronic parking brake with auto-hold, and front parking sensors. The 360-degree camera with a blind spot monitor enhances visibility, especially in tight urban spaces. The Tata Curvv EV also features an Acoustic Vehicle Alert System (AVAS) for pedestrian safety and a smart charging flap that closes automatically after three minutes if left open. These thoughtful touches make the Tata Curvv EV a reliable and safe choice for families.
Variants and Pricing of the Tata Curvv EV
The Tata Curvv EV is available in five variants: Creative, Accomplished, Accomplished + S, Empowered +, and Empowered + A, with prices ranging from ₹17.49 lakh to ₹22.24 lakh (ex-showroom). The Creative 45 kWh variant starts at ₹17.49 lakh, while the top-spec Empowered + A 55 kWh Dark Edition is priced at ₹22.24 lakh. I found the Accomplished variant at ₹18.49 lakh to be a great value-for-money option, offering a good balance of features like LED lights, a 26cm touchscreen, and six airbags.
The Tata Curvv EV comes in five vibrant colors: Virtual Sunrise, Pure Grey, Pristine White, Flame Red, and Empowered Oxide, with dual-tone options for higher trims. The Dark Edition, available in the top-spec Empowered + A variant, adds a sleek, cosmetic upgrade for those who want a bolder look. Tata also offers a lifetime battery warranty (15 years, unlimited kilometers) for first owners, which is a game-changer in addressing concerns about battery longevity. Second owners get an 8-year or 1.6 lakh km warranty, ensuring long-term peace of mind.
Driving Experience of the Tata Curvv EV
Driving the Tata Curvv EV is a delightful experience. The suspension is well-tuned, absorbing bumps on Indian roads with ease. I tested the Tata Curvv EV on narrow, broken roads and found it comfortable, even over sharp potholes. At high speeds, the Tata Curvv EV feels stable and composed, making it ideal for long-distance trips. The 190mm ground clearance and 450mm water-wading depth add to its versatility, allowing me to take it off the beaten path without worry.
The steering is light and responsive, making the Tata CurCurvv EV easy to maneuver in city traffic. While it’s not the sportiest SUV, the Tata Curvv EV handles corners confidently, with minimal body roll. However, I did notice that the 55 kWh variant feels slightly heavier when pushed hard, but it never feels unsettled. The Tata Curvv EV’s regenerative braking system is a highlight, allowing me to recover energy efficiently while driving.
Charging and Ownership Costs of the Tata Curvv EV
One of the biggest advantages of the Tata Curvv EV is its low running costs. With electricity costs around ₹1 to ₹1.5 per km, the Tata Curvv EV is 25-35% cheaper to own than traditional ICE SUVs. The Tata Curvv EV also has zero tailpipe emissions, contributing to a cleaner environment. Maintenance costs are lower due to fewer moving parts, making the Tata Curvv EV a budget-friendly option in the long run.
Charging the Tata Curvv EV is convenient, with multiple options available. A standard 15A socket takes 21 hours for the 55 kWh model and 17.5 hours for the 45 kWh model to charge from 10-100%. For faster charging, a 7.2 kW AC charger or a DC fast charger is recommended. The Tata Curvv EV’s iRA.ev app makes finding charging stations easy, and the V2V and V2L capabilities add versatility for outdoor adventures.
Competitors and Market Position of the Tata Curvv EV
The Tata Curvv EV competes in a growing electric mid-size SUV segment, going head-to-head with the MG ZS EV, Mahindra XUV400, and the upcoming Hyundai Creta EV and Maruti Suzuki eVX. Priced competitively, the Tata Curvv EV offers a unique combination of style, range, and features that make it a strong contender. Its coupe-SUV design gives it an edge over traditional SUVs, appealing to buyers who want something different.
Compared to the Nexon EV, the Tata Curvv EV is larger, more powerful, and equipped with a bigger battery pack, positioning it as Tata’s flagship electric SUV. The Tata Curvv EV’s 585 km claimed range is among the highest in its class, and its fast-charging capability makes it practical for everyday use. However, some buyers may find the rear seat slightly cramped due to the sloping roofline, which is a trade-off for the stylish design.
Challenges and Areas for Improvement
While the Tata Curvv EV is an impressive package, it’s not without flaws. Some owners have reported software glitches, such as issues with the mood lighting and powered tailgate in certain variants. The real-world range of 300-350 km for the 45 kWh model and 425 km for the 55 kWh model is lower than the claimed figures, which is typical for EVs but worth noting. Additionally, the after-sales service experience with Tata has been inconsistent for some buyers, though the brand has improved significantly in recent years.
The Tata Curvv EV’s rear visibility is another minor drawback, as the small rear glass limits the view from the rear-view mirror. Tall passengers may find the rear headroom slightly tight due to the coupe roofline. Despite these challenges, the Tata Curvv EV remains a compelling option, and Tata’s lifetime battery warranty addresses one of the biggest concerns for EV buyers.
Why I Recommend the Tata Curvv EV
After spending time with the Tata Curvv EV, I can confidently say it’s one of the most exciting electric vehicles in India today. The Tata Curvv EV combines stunning design, advanced technology, and practical features, making it suitable for both urban commuters and long-distance travelers. Its competitive pricing, starting at ₹17.49 lakh, makes it accessible to a wide range of buyers, while the lifetime battery warranty adds unmatched value.
The Tata Curvv EV is perfect for those who want a stylish, eco-friendly SUV without compromising on performance or safety. Its spacious cabin, generous boot space, and modern features like ADAS and connected car tech make it a family-friendly choice. As someone who values innovation and sustainability, I’m impressed by how the Tata Curvv EV pushes the boundaries of what an electric SUV can be.
Conclusion: The Future of Electric SUVs with Tata Curvv EV
The Tata Curvv EV is a bold step forward for Tata Motors and the Indian EV market. By introducing India’s first SUV coupe, Tata has created a vehicle that stands out in a crowded segment. The Tata Curvv EV offers a perfect blend of style, performance, and practicality, making it a top choice for anyone looking to switch to electric mobility. Whether you’re drawn to its sleek design, impressive range, or advanced safety features, the Tata Curvv EV has something for everyone.
As I reflect on my experience with the Tata Curvv EV, I’m excited about the future of electric vehicles in India. Tata Motors has set a high standard with the Tata Curvv EV, and I can’t wait to see how it shapes the automotive landscape. If you’re considering an electric SUV, I highly recommend taking the Tata Curvv EV for a test drive. It’s not just a car; it’s a statement of style, innovation, and sustainability.
Sources: Information compiled from various automotive websites and posts on X, including cardekho.com, carwale.com, tatamotors.com, and timesofindia.indiatimes.com, accessed on July 14, 2025.